Enable Sign-up property

With standard productCart software version, do we have sign-up for newsletter property? or we should purchase Mailup too?
If it is included in standard productCart software, does anybody know how to set it enable?
Thanks.


Edited by matle - 19-November-2009 at 10:34am

Thanks a lot Greg.
The little signup form on the left column of the site (http://www.re-modern.com/mailinglist.asp) is exactly what we are looking for.
Do you mean this functionality is not included in productCart software version?

Just to quickly clarify: all of these are perfectly good e-mail marketing systems. The difference with MailUp is that...

• NWEB, publisher of MailUp, is a long-time Early Impact partner. They have designed some great-looking ProductCart-powered stores, just as http://www.webtappeti.it/
• Working closely with NWEB, we tightly integrated ProductCart with MailUp.
  
• The integration is based on a number of Web services that allow for features such as:
  
• Support for multiple lists (e.g. "Updates", "Promotions", "Last Minute Deals", etc.) with separate subscription preferences at the list level
• Automatic retrieval of the lists from your MailUp console into your ProductCart-powered store, with the ability to enable/disable any of them. When enabled, they are shown during checkout/registration and in the user account page, and newsletter preferences are updated in real time.
• Quick creation of targeted recipient groups in ProductCart (e.g. everybody that purchased product XYZ in the last 30 days) and transfer of that group to MailUp.
  

MailUp is certainly not the cheapest solution out there. When it comes to e-mail marketing, though, deliverability is the key element: will your messages get delivered? MailUp has very strict anti-spam policies, which allow them to maintain a high reputation with ISPs, and therefore provide excellent deliverability to you.

Our partner NWEB is constantly improving MailUp, and lately they have introduced very interesting features such as multi-channel support: that is, the ability to send out not only e-mails and SMS, but also regular mail, from the same MailUp console. Mail campaign management support is currently not supported in the US yet, but we will be looking at adding these capabilities in 2010.

We integrated PC to MailChimp by using their API call, probably a similar strategy to EI's MU implementation.  CM also has an API available.  If you wished this to be done, it would be entirely practical to migrate our MailChimp integration over to point to Campaign Monitor.

I could be wrong, but my reading of Sean's mod is that it only posts the subscription request into the customer table of the store database.