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Disabling "require login" for returning custs

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blackey View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote blackey Quote  Post ReplyReply Direct Link To This Post Posted: 26-March-2009 at 12:58pm
A one page checkout mod, even with the current required e-mail would be great.

We're seeing about an 18% conversion rate from a product added to the cart.

We loose about 55% at the login
We loose an additional 45% of the remaining customers at the e-mail
We loose about 30% at the address.

After the address we loose very few.

Bill
www.lpiracing.com

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BlackReefDesigns View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote BlackReefDesigns Quote  Post ReplyReply Direct Link To This Post Posted: 04-April-2009 at 6:10pm
Has anyone found a Temporary Solution to this yet?  We launched a new website and me and the client agree its crucial to have a "checkout with no password" option.  Please help!
Joe S.
BlackReef.net
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Hamish View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Hamish Quote  Post ReplyReply Direct Link To This Post Posted: 04-April-2009 at 8:16pm
Hi Joe,
   From one of my early posts on this thread :-

C) Automatically "zap" the email address provided by setting it to something random, or, for example, adding in the order number after the "@" with some custom code.

- This would require some custom code, I suggest a good place would be just after sending out the order confirmation email.
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BlackReefDesigns View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote BlackReefDesigns Quote  Post ReplyReply Direct Link To This Post Posted: 06-April-2009 at 5:49pm
Could you elaborate on this Hamish?  We have a store that just launched and we are losing sales because people can't "Guest" checkout every time they order.  Many of the customers are Military/Government and they won't purchase from the site if their information is kept in a profile. 
Joe S.
BlackReef.net
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Hamish View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Hamish Quote  Post ReplyReply Direct Link To This Post Posted: 06-April-2009 at 8:27pm
Hi Joe,
   If you add code to modify the stored email after the email confirming the order has been sent effectively you will be "setting aside" that account, as the email address is the "key" used to identify the customer. This will allow them to place another order using the same email address whilst preserving the order etc in a valid state within the database.

You will need to preserve the customers details until the order is dispatched. At that point you could delete/make invalid the address details if you so wish, although the customer will never be able to access any of the old details anyway as they will be inaccessible to them due to the "zapped" email address. 
  
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Hamish View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Hamish Quote  Post ReplyReply Direct Link To This Post Posted: 06-April-2009 at 8:35pm
Hi Joe,
     You can test the theory of this by creating a test account and a test order, then manually modifying the email address from the admin pages. Then pretend your the customer and see if you can get to the account again (allowing for the fact that you would not know the modified email address).
One additional thought - To be doubly sure, you could also "lock" the account when you zap the email address.

An enhanced "Guest checkout" is planned to be in V4, at which point this workaround will  become academic.
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BlackReefDesigns View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote BlackReefDesigns Quote  Post ReplyReply Direct Link To This Post Posted: 07-April-2009 at 4:53pm
But we would have to manually zap each customer's e-mail then, no?  
Joe S.
BlackReef.net
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joshs View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote joshs Quote  Post ReplyReply Direct Link To This Post Posted: 07-April-2009 at 5:05pm
I am not a coder but I do understand concepts.  And I desperately need a solution to this problem. 

Would it be possible to create an extra field in the customer database - email2.  Then if a customer chooses to "buy once" with no account a slightly different process happens.

a new email account is created - "invoice number" & "@website.com"  effectively creating a new customer in the system. 

The customer enters the rest of the information into the system and the order is process as normal.

As for regular customers the "email2" field would be auto filled with their current email address.

All email communications within the system would be pointed or retrieved from email2 instead.

If there is an asp programmer out there that can make this work then call me.  I need a solution yesterday.

call me @ 801 859-9897



Edited by joshs - 07-April-2009 at 6:12pm
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Hamish View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Hamish Quote  Post ReplyReply Direct Link To This Post Posted: 07-April-2009 at 5:09pm
Hi Joe,
   No, the idea is to write some custom code to automatically edit the email address stored for the customer. For example just after the order confirmation email has been sent. Please be aware that AFTER the email address has been zapped none of the processes to send emails to the customer, for example when an order has shipped, would work, but that should be fine as the customer doesn't want them anyway it seems. It may be worth considering additional modifications to ID the zapped email addresses and prevent additional emails even being dispatched, even to non-existant addresses.
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BlackReefDesigns View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote BlackReefDesigns Quote  Post ReplyReply Direct Link To This Post Posted: 07-April-2009 at 6:25pm
Just FYI, theres a ASP Programmer on your list of go-to contacts that claims he can fix this for us for $5-10k and he can have it resolved in 2-3 weeks! wow thats alot of money
Joe S.
BlackReef.net
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